Did Microsoft Soften Yahoo’s Heart?

This is what I wrote in March 2008:

“I have been following Mr. Microsoft’s chase after Ms. Yahoo and have to announce today – this “soap opera” did not have a happy ending, or maybe it was Mission Impossible after all….

Mr. Microsoft did not win Ms.Yahoo’s heart. He tried, adding more bells and whistles to his marriage proposal, but Ms. Yahoo said NO and is still waiting for a Prince On A White Horse to come and rescue her from the Land of Uncertainty. Ms. Yahoo has been winking at Mr. Google who is way more skilled than her at search and online advertising…but their relationship is still in the early stages, and the two of them have not found solid common ground yet…..

Something tells me that this story will have a sequel as Mr. Microsoft is restless, desperately trying to find a partner who would balance his shortcomings in web advertising and search. He was hoping to create a harmonious island (cloud) with Ms. Yahoo, but did not find the right key to her heart.”

Times have changed.

Microsoft and Yahoo have a deal.

Is this a marriage of convenience? Will Yahoo stay at home and stay out of the search/advertising game?

Leave a Reply